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13 Mar SXSW

Ticket Price:

  • $1,325 Walk Up Rate.

Planning your SXSW

SXSW hosts a comprehensive mix of new, up-and-coming, international, and established artists performing in bars, clubs, parks, churches and hotels around Austin as well as a packed conference schedule. You can plan your schedule on the SXSW website here or by downloading the ‘SXSW Go’ app for your phone.

Passport to Women in Music: A Global Review

March 18th, 12:30-13:30
Austin Convention Center, Room 13ab

AIM’s Events and Marketing Director Lara Baker will be discussing the impact of emerging innovations and increased global collaboration in creating both opportunities and challenges for women in music. More information can be found here.

The British Music Embassy @ LATTITUDE 30

Come and see us at the British Music Embassy, find out what’s on below…


©Andy Sheppard – www.lowlightphoto.co.uk

Showcases At The British Music Embassy

bme_squarelogoThe British Music Embassy, with its own dedicated music venue at Latitude 30 on San Jacinto Blvd, just of 6th St, is the hub of all British music activity at SXSW.  Supported by AIM, UKTI and other industry organisations, 50+ of the best up and coming UK talent will be showcasing at the BME. Latitude 30 effectively becomes a little piece of the UK, our Embassy and HQ for the ‘live/showcase side of British Music in Austin’, for the duration of the event and will be a place for promoting the British contingent.

Details of the 2017 schedule of showcases.

Other Events At The British Music Embassy

Are you wanting to make new connections, discuss hot topics with other international delegates or meet with any of the British Music Embassy partners then the following events (details to follow) may be of interest to you:  Meet the British Music Embassy Partners, International B2B Sessions and B2B International Roundtables.

AIM’s SXSW Survival Guide

If it’s your first time at SXSW then this is a useful guide to help you get the best out of the event and save money – it also includes tips from other delegates.  AIM members can download the guide here.


Discount links have now closed and the walk up rate is $1,325.

The SXSW Music badge offers industry professionals more opportunities to learn, network, and discover than ever before. SXSW is making some exciting changes to streamline the event and give every registrant expanded access to more of the SXSW Conference & Festivals experience.  In addition to primary access to all the great SXSW Music programming and events, a Music badge will allow you secondary entry to a majority of the compelling Interactive and Film programming and events.

Showcase Applications

Artist applications for the SXSW 2017 are now closed. Apply early next year to be considered for an official performance in the leading global music event of the year.

Official showcasing artists play to an audience of influential music industry professionals, including record labels, booking agencies, management and PR firms, publishers, members of the media, fellow musicians, brand partners and fans alike – tens of thousands of whom attend from all over the world expressly to discover new music. Talented and serious artists looking to enhance their career, promote new endeavors, increase their professional network and reach new followers will find this and more at SXSW.


13.03.17 @ 8:00 AM
19.03.17 @ 5:00 PM
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