Starting Date / Time: 17th March 2015

Finishing Date / Time: 21st March 2015

Type: Industry Event

Venue: Convention Centre Austin, Texas, USA

Members ticket price: AIM Members Discounted Registrations

Music Badge
$725.00 22nd November- 16th January
$750.00 17th January-13th February

Platinum Badge
$1,495.00 22nd November- 16th January
$1,575.00 17th January-13th February

Standard ticket price: Music Badge
$750.00 22nd November- 16th January
$795.00 17th January-13th February
$895 Walk Up

Platinum Badge
$1,575.00 22nd November- 16th January
$1,645.00 17th January-13th February
$1,745 Walk Up

AIM members need to log into the members area to access the discounted rates.

Booking website:

Further information

SXSW Music 17th-21st March / SXSW Interactive 13th-17th March / SXSW Film 13th-21st March

We advise you to book early as some downtown hotels are already sold out.

SXSW Conferences and Festivals offers the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW is the premier destination for discovery with 20,000 music delegates and 2,370+ bands showcasing from 58 countries on 100+ stages.

By day, conference registrants do business in the SXSW Trade Show in the Austin Convention Centre  and partake of a full agenda of informative, provocative panel discussions featuring hundreds of speakers of international stature. In 2014 SXSW Interactive attracted 30,600+ delegates and SXSW Film 16,300+ delegates thus becoming similarly important events for the international film and interactive sectors. The British music industry participates in SXSW Music to network, to raise the profile of the organisations they represent with influential people in the US and to use SXSW to publicise and market their work.



sxsw 2012 bme

©Andy Sheppard -


The British Music Embassy, with its own dedicated music venue at Latitude 30 on San Jacinto Blvd, just of 6th St, is the hub of all British music activity at SXSW.  Supported by AIM, UKTI and other industry organisations, 50+ of the best up and coming UK talent will be showcasing at the BME. Latitude 30 effectively becomes a little piece of the UK, our Embassy and HQ for the 'live/showcase side of British Music in Austin', for the duration of the event and will be a place for promoting the British contingent. 

For more information about shows at the BME visit


Are you wanting to make new connections, discuss hot topics with other international delegates or meet with any of the British Music Embassy partners (AIM, Creative Scotland, Generator Northern Ireland, PRS for Music, PRS Foundation, UK Trade & Investment and The Welsh Music Foundation) then the following events may be of interest to you.

Meet the British Music Embassy Partners - Wednesday 18th March, 11am–1pm

These two hours offer you the chance to meet and put questions to the British Music Embassy partners including representatives from AIM, Creative Scotland, Generator Northern Ireland, PRS for Music, PRS Foundation, UKTI, Music Wales and Welsh Government who will all be in attendance to give you more information on their services and how they may be able to help you develop your business internationally. UKTI’s team will include International Trade Advisors (ITAs) from London and Yorkshire, as well as market representatives from Germany and India.

Country Connections: International B2B Sessions - Thursday 19th March, 11am–1pm
During these two hours we will offer you 5–10 minute meetings with as many International delegates as we can put in front of you in the time available. These quick-fire meetings will facilitate introductions and broker business connections with people and companies from around the world.   

Country Connections: B2B International Roundtables - Friday 20th March, 11am–1pm
This two hour networking session will bring together delegates and companies from across the globe to discuss hot topics affecting the industry, build networks and develop business relationships and opportunities.

Please note that as space is limited you are only able to apply for either the International B2B Sessions OR the International Round Tables not both.

To register visit

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