SXSW 2013

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Further information

SXSW Music - 12th-17th March

SXSW Interactive - 8th-12th March

SXSW Film - 8th-16th March

SXSW Conferences and Festivals offers the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW is the premier destination for discovery with 16,300+ music delegates and 2,100+ bands showcasing from 57 countries.

By day, conference registrants do business in the SXSW Trade Show in the Austin Convention Centre (10-13 Mar) and partake of a full agenda of informative, provocative panel discussions featuring hundreds of speakers of international stature. In 2012 SXSW Interactive attracted 24,500+ delegates and SXSW Film 16,400+ delegates thus becoming similarly important events for the international film and interactive sectors. The British music industry participates in SXSW Music to network, to raise the profile of the organisations they represent with influential people in the US and to use SXSW to publicise and market their work.

For information about SXSW please visit: www.sxsw.com

British Music at SXSW 2012

UK Music organisations including AIM and Government body UKTI work together as the British Music Partnership, to promote the British Music Industry internationally. We strive to promote both the individual and the industry as a whole across all genres of music.

At SXSW, the partnership works with regional government / music agencies like Belfast City Council, Creative Scotland, Welsh Music Foundation, Generator and Plugged in Yorkshire and private sector organisations such as Liverpool Sound City (representing the North West) to present a strong and unified representation of the UK music scene and the depth and breadth of the UK’s creativity, innovation and professionalism.

As usual we have a host of activities going on. Designed to add value to your attendance at SXSW, they include additional marketing and promotion of the British contingent, business networking opportunities, and showcases. Our activity at SXSW is described by the event organisers as the “gold standard” of national promotion. 

The British Music Embassy

                                                   ©Andy Sheppard - www.lowlightphoto.co.uk

With the wealth of talent visiting SXSW from the UK, we are in serious danger of running out of available time and space to showcase it.  This dilemma brought about the British Music Embassy initiative.  It hosts all the key UK music events and is based at Latitude 30 on San Jacinto Blvd, just of 6th St.  Latitude 30 effectively becomes a little piece of the UK, our Embassy and HQ for the 'live/showcase side of British Music in Austin', for the duration of the event and will be a site for promoting the British contingent.  With posters, flyers, brochures, party passes, the works, the British Music Embassy will be "flying the flag" for the UK - literally.

To rsvp for the daytime shows visit  http://www.britishguestlist.info/

UK at SXSW

 

Country Connections

Delivered in partnership with international music partners including Sounds Australia, Canadian Blast and Initiative Musik, Country Connections provides both market education and export networking opportunities to companies from the international contingents attending SXSW. Last year, our activity attracted delegates from the UK, Canada, Australia, Germany, France, New Zealand, South Africa, Brazil, Austria, Ireland, Spain and the Netherlands. This year we will be reaching out to the US and Asia delegations to join us. The programme includes;

 

“Ask Uncle Sam: All about the US market” (panel)

Date: Wednesday 13th March

Time: 3.30-4.30pm

Place: Room 11AB (Conference Centre)

This panel will take place as part of SXSW’s official programme but has been organised by UK Trade & Investment and its music partners. Top US industry experts will be quizzed about the burning issues relating to breaking the States. The questions will be posed by a respected UK industry representative with hands-on experience of trying to crack the US market and the questions have come from companies just like you. This panel is essential viewing for companies wanting to learn more about the US music sector.

 

“International roundtables” - a few spaces still available

Date: Thursday 14th March

Time: 10.45am - 1.00pm

Place: British Music Embassy, Latitude 30, San Jacinto

 

This 2 hour networking activity will bring together delegates from across the globe to discuss hot topics affecting the industry, build networks and develop business relationships.

Hosted in groups of 10 people, you will have at least 90 minutes to introduce yourselves and then discuss your chosen topic, with everyone being given opportunity to offer their opinions from their own experience, ask questions of others and explore new ideas. Each table will have a moderator.

 

Register early and you can either select one of the topics already suggested or submit an idea you’d like to see included. The final 6 topics will be decided when all submissions have been made. To find out more visit  www.sxsw.ukti.gov.uk and to check availability apply please email Sybil Bell

“International Business 2 Business sessions” - a few spaces still available

Date: Friday 15th March

Time: 10.45am - 1.00pm

Place: British Music Embassy, Latitude 30, San Jacinto

 

This 2 hour networking activity will attempt to give you 5 minutes in front of as many international delegates as we can move round the room in the time available.

 

The format is specifically designed to facilitate introductions and broker business connections with delegates from across the globe. The idea is to make as many introductions as possible and for you then to follow up in your own time, either whilst in Austin or once you’ve returned home. To find out more visit  www.sxsw.ukti.gov.uk and to check availability apply please email Sybil Bell  

 

Great British Breakfast

Date: Tuesday 12th March

Time: 10.30am - 12.00pm

Place: Old School Bar & Grill, 401 E. 6^th Street & Trinity

UKTI host a networking event between the best and brightest of the UK digital media sector and US industry and media. A quintessential full British Breakfast will be served. Guest list access will be available soon at www.britishguestlist.info

 

British Music Embassy Events

Date: From Monday 11th to Saturday 16^th March

Place: British Music Embassy, Latitude 30, San Jacinto

Each year, the British Music Embassy, our own dedicated venue at SXSW plays host to an amazing selection of talent from the UK.  Much of the evening schedule forms part of SXSW’s official music programme but outside the music festival and during the daytime we present an array of exclusive music parties showcasing artists and offering excellent networking opportunities. More information and guest list access visit www.britishguestlist.info or the British Music Embassy facebook page.

 

UK Stand at the SXSW Trade Show

Date: Sunday 10^th to Wednesday 13th March

Time: 11.00am to 6.00pm (Wednesday 13^th closes at 4.00pm)

Place: Austin Convention Centre

The UK stand at SXSW is one of the largest and busiest at the event. The stand offers a space for the whole UK delegation to undertake meetings and other business activity (we supply wi-fi and charging facilities), put out promotional literature, find out about UK events at SXSW and seek advice from UKTI and key industry representatives from AIM, PPL and PRS for Music.  

Insider's Guide to SXSW

Funded by UKTI, British Underground have produced a digital toolkit called ‘Insider’s Guide to SXSW’.  It's full of useful information and guidance for planning your trip to SXSW.  Visit http://www.uksxsw.com/ to access the toolkit.

Discounted Registrations

PLEASE READ AND FOLLOW EACH OF THE STEPS BELOW:

You should keep this information open while you go through the step-by-step online registration process.

Coupon(s) can only be used once and only for the specific item stated.  Any other use will generate an error message.   If you are redeeming more than one coupon, repeat these steps for each item.

TO REDEEM YOUR AIM MEMBERS DISCOUNT REGISTRATION COUPON FOR SXSW 2013:

1) Go to the SXSW Shopping Cart: https://cart.sxsw.com/

2) Click on "Badges" then select "Platinum Registration" or “Music Registration” and click "Add to Cart."

3) Complete all of the required fields and click "Submit".

4) Click the "Redeem Coupon" link (highlighted in green on the upper left of page), copy and paste the coupon into the field provided and then click 'apply coupon'. Make sure to copy the entire coupon.  For example you'd need to enter "reg-example-notreal_wjl2xw1x6o" not just "wjl2xw1x6o" - Coupon codes can only be accessed when you are logged into the members area of the AIM website.

5) The Shopping Cart will now show the updated price associated with your registration or application. If there is a remaining balance showing, complete your credit card information.

6) Fill out the fields under "Create Your Account". This account will allow you to book hotels or access receipts.

7) Read the SXSW terms of agreement and check the box that states "I Agree To The Above Terms".

8) Click the green "Finish Transaction" box at the bottom of the page.

9) You can now book your hotel (if applicable):  https://cart.sxsw.com/display_hotel_list

10) If you have any questions about this process, contact support@sxsw.com.

* Please note that SXSW cannot process your registration or festival application if its status is still 'In Progress' or 'Assigned'.

Showcase Applications

SXSW have produced a showcase tipsheet with info and advice on the application process download tipsheet here. Sonicbids is the exclusive online musical event submission platform of the 2013 SXSW Music Festival the link for artists to apply is http://sxsw.com/music/shows/apply.  As with last year there will not be a separate international and domestic deadline. All applications must be submitted no later than 7th November 2012.  Applications made by 5th October will incur a fee of $30, this increases to $40 from 6th October-7th November.

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