25/02/2009 Tickets Now Available for 'Around the World in 80 Ways: The Art of Selling Music Overseas' Event, in Association with UK Trade and Investment

AIM PRESENTS:

AROUND THE WORLD IN 80 WAYS:
THE ART OF SELLING MUSIC OVERSEAS

IN ASSOCIATION WITH UK TRADE AND INVESTMENT

6pm - 10pm, 2nd April 2009
PRS for Music Boardroom, London


The UK represents more than 8% of the global music market, and there is a British component to a large amount of music made and sold around the world. AIM’s next masterclass event will explore the very many routes to market; how independents large and small can create and fulfil demand for their music overseas.

The event, which is supported by UK Trade and Investment, will be divided into 4 sections:


1. UK Trade and Investment Introduction

Philippa McEvoy from UK Trade and Investment details the kind of support available to UK labels looking to develop their overseas business.


2. Panel Discussion: “Setting Up”

How do you create a buzz for your artists and their music overseas? How do you identify where your music is likely to find favour, and get the ball rolling in that territory? Panellists include:

• Rob Challice, Coda Agency
• Billy Grant, 2Point9
• Phil Patterson, UK Trade and Investment
• Tom Baker, Eat Your Own Ears
• Moderator: Doug D’Arcy, Songlines


3. Panel Discussion: “Export or License?”

There are a number of options for selling music overseas: do you export finished product yourself, do you license to a number of indies in different territories, do you license to a major? Do you open up an office in the territory? UK indies and international experts discuss their experiences and the pros and cons of each route. Panellists include:

• Dick Miller, Rightsman
• Graham Lambdon, EUK
• Peter Quicke, Ninja Tune
• Gary Levermore, Nettwerk
• Alex di Savoia, Aardvark Records
• Paul Hatcher - The Licensing Partnership
• Moderator: Phil Patterson, UK Trade and Investment


4. Panel Discussion: “International 2.0”

How is new technology changing the way international business is done? Can a global business now be run from a back office in Brixton? How are labels changing their approaches to international? Panellists include:

• Trevor Mcnamee, Jalapeno Records
• Safta Jaffery, Taste Music
• Danny Ryan, Kudos Records
• Kevin Brown - 360degrees Music
• Moderator: Alison Wenham, AIM


The event will conclude with networking drinks.



DATE/TIME: 2nd April 2009 - 6pm-10pm

VENUE: PRS for Music Boardroom, 29-33 Berners Street, London, W1T 3AB (nearest tubes: Goodge Street / Oxford Circus)

COST: £10 (inc VAT and drinks) for members/Friends of AIM, £30 (inc VAT and drinks) for non members. 20% off full non-members ticket price for members of affiliates.

Tickets for this event are highly limited, so please book early to avoid disappointment - they will sell out! Visit the Events section to book.






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